Funny how an object can bring us joy in a glimpse.
Given a nickname in almost every language, but ultimately too humble to brag about it.
This documentary project highlights, preserves, and showcases a small slice of this cultural phenomenon known in Mexico as the 'Vocho'.
by Rodrigo Gaya Villar.
Beyond its ability to bring a smile to your face, the Vocho became a medium used in passing tradition on to future generations.
Forming communities of modern-day adventurers across Mexico, a bond between driver, car, and community.
I first encountered the mysticism of the vocho during street photography walks in Meixco City.
I came to realize that almost every Mexican has a story to share with a Vocho